Privacy policy

VAU Nutrition Privacy Policy 
Last Updated: March 11, 2026 
This Privacy Policy describes how VAU Nutrition, LLC ("VAU," "we," "us," or "our") collects, uses, 
discloses, and otherwise processes personal information when you visit www.getvau.com (the "Site"), 
purchase our products, enroll in subscriptions, interact with our emails or text messages, submit 
reviews or other content, or otherwise engage with our services (collectively, the "Services"). 
VAU Nutrition, LLC 
100 East Pine Street, Suite 110 
Orlando, Florida 32801 
Email: support@getvau.com 
By using the Services, you acknowledge the practices described in this Privacy Policy. 
1. Scope of This Privacy Policy 
This Privacy Policy applies to personal information collected by VAU through the Services, including 
through the Site, customer support interactions, subscriptions, SMS communications, reviews, 
testimonials, and other online or offline interactions that link to or reference this Privacy Policy. 
This Privacy Policy does not apply to third-party websites, applications, or services that are not 
controlled by VAU, even if they are linked to or accessible through our Services. 
2. Personal Information We Collect 
We may collect personal information directly from you, automatically through your use of the 
Services, and from third-party sources. 
A. Personal Information You Provide to Us 
We may collect personal information you provide directly, including: 
● name; 
● email address; 
● phone number; 
● billing address; 
● shipping address; 
● account information, if you create an account; 
● order details and purchase history; 
● subscription information and preferences; 
● communications you send to us through email, forms, chat, or customer support; 
● reviews, ratings, testimonials, photos, videos, and other user-generated content; 
● SMS opt-in status and related preferences; and 
● any health-related or other sensitive information you voluntarily choose to submit to us. 
B. Personal Information Collected Automatically 
When you use the Services, we and our partners may automatically collect certain information, 
including: 
● IP address; 
● device identifiers; 
● browser type and settings; 
● operating system; 
● pages viewed and links clicked; 
● referring URLs; 
● shopping activity, including products viewed or added to cart; 
● purchase and browsing behavior; 
● cookie identifiers and similar tracking information; 
● approximate location derived from IP address; and 
● interactions with our emails, ads, SMS messages, and Site content. 
C. Personal Information from Third Parties 
We may receive personal information from third parties, including: 
● Shopify and related commerce tools; 
● payment processors; 
● shipping and fulfillment providers; 
● advertising and analytics platforms; 
● fraud-prevention and security vendors; 
● social media platforms; 
● review and user-content platforms; 
● SMS and email service providers; and 
● other service providers or business partners that support our operations. 
3. How We Use Personal Information 
We may use personal information for the following purposes: 
● to operate, provide, maintain, and improve the Services; 
● to process and fulfill orders; 
● to manage subscriptions, recurring orders, and related billing; 
● to provide customer service and respond to inquiries; 
● to send transactional communications, including order confirmations, shipping updates, and 
subscription notices; 
● to send marketing emails, text messages, and promotional communications where permitted 
by law; 
● to personalize your experience and marketing content; 
● to measure site performance and user engagement; 
● to conduct analytics, research, and business reporting; 
● to prevent fraud, abuse, unauthorized transactions, and security incidents; 
● to manage reviews, testimonials, and user-generated content; 
● to comply with legal obligations; 
● to enforce our Terms of Service and other policies; and 
● to protect our rights, users, business, and systems. 
We may also use personal information for other purposes that are disclosed at the time of collection or 
with your consent. 
VAU may aggregate and de-identify personal information so that it can no longer reasonably be used 
to identify an individual. Aggregated or de-identified information may be used for analytics, research, 
product development, marketing insights, and other lawful business purposes. 
We may use commerce and analytics tools provided by Shopify and related Shopify services to 
operate our online store, analyze store performance, improve customer experience, and personalize 
product recommendations or marketing content. Shopify and related commerce services may process 
certain information about your interactions with our store in order to support these functions. 
4. SMS and Messaging Privacy 
If you opt in to receive text messages from VAU, we may collect and process: 
● your phone number; 
● your SMS opt-in and opt-out status; 
● message interaction data (such as STOP or HELP responses); 
● delivery and carrier metadata; and 
● related subscription, order, or cart activity associated with your phone number. 
We use this information to send and manage marketing and transactional messages, administer your 
preferences, deliver cart reminders or order-related communications, and support compliance and 
recordkeeping. 
VAU does not sell or share phone numbers for third parties' own SMS marketing purposes. 
5. Reviews, Testimonials, and User Content 
If you submit reviews, ratings, testimonials, photos, videos, or other content, we may collect and use 
that information in connection with operating the Services, customer engagement, advertising, 
marketing, social media, email, SMS, and other promotional uses, subject to our Terms of Service. 
Please do not include health information, medical information, or other sensitive personal information 
in reviews, testimonials, chat messages, forms, or customer support communications unless it is 
necessary for your request. 
If you choose to submit such information, we may process it to respond to you, provide support, 
operate requested services, maintain quality and security, comply with law, and protect our business. 
6. Cookies and Similar Technologies 
We and our third-party partners may use cookies, pixels, tags, SDKs, web beacons, and similar 
technologies (collectively, "Cookies") to collect information automatically through the Services. 
We may use Cookies for purposes such as: 
● keeping the Site functioning properly; 
● remembering preferences and settings; 
● authentication and security; 
● analytics and performance measurement; 
● shopping cart and checkout functionality; 
● measuring ad effectiveness; 
● retargeting and personalized advertising; and 
● improving user experience and marketing performance. 
For example, we may use or allow tools such as: 
● Shopify and Shopify Enhanced Services; 
● Google Analytics; 
● Meta Pixel and Conversions API; 
● TikTok Pixel; 
● Klaviyo; 
● SMS and messaging tools; and 
● review and user-content tools. 
Certain information collected through Cookies may be considered personal information under 
applicable law. 
Some advertising partners may combine information collected from our Site with information 
collected from other websites or sources to provide advertising services on our behalf. These partners 
may use technologies such as cookies, pixels, device identifiers, or similar technologies to provide 
advertising measurement, attribution, and personalized advertising services. 
VAU does not control these third-party technologies. For more information about how these 
companies use personal information, please refer to the privacy policies of the respective advertising 
partners. 
You can control certain Cookies through your browser settings, our consent management tools where 
available, or applicable opt-out mechanisms. Please note that disabling some Cookies may affect Site 
functionality. 
VAU does not respond to browser-based “Do Not Track” (DNT) signals. However, where required by 
applicable law, VAU honors Global Privacy Control (GPC) signals as a request to opt out of certain 
data processing activities, including targeted advertising or the sharing of personal information with 
advertising partners. 
7. How We Disclose Personal Information 
We may disclose personal information to the following categories of recipients: 
A. Service Providers 
We may disclose personal information to service providers that help us operate our business and 
Services, including providers of: 
● hosting and infrastructure; 
● e-commerce functionality; 
● payment processing; 
● order management; 
● shipping and fulfillment; 
● customer support; 
● analytics; 
● email and SMS delivery; 
● fraud prevention; 
● advertising and marketing support; and 
● review and content moderation tools. 
B. Advertising, Analytics, and Marketing Partners 
We may disclose personal information, including identifiers, commercial information, internet 
activity, and similar data, to advertising, analytics, and marketing partners for analytics, ad 
measurement, retargeting, personalized advertising, and related purposes. 
Depending on your state of residence and the technologies used, some of these activities may be 
considered a sale, sharing, or targeted advertising under applicable privacy laws. 
C. Shopify and Commerce Providers 
Our store is hosted on Shopify. We may use Shopify and related commerce services, including 
Shopify Enhanced Services, to operate our store, process transactions, support analytics, personalize 
experiences, and support advertising and marketing activities. 
In some jurisdictions, the use of Shopify Enhanced Services or similar commerce tools may be 
considered "sharing" or "targeted advertising" under applicable privacy laws. 
D. Legal, Compliance, and Protection Purposes 
We may disclose personal information where we believe doing so is necessary or appropriate to: 
● comply with law, regulation, subpoena, court order, or other legal process; 
● enforce our terms, policies, or agreements; 
● detect, investigate, or prevent fraud, security incidents, or illegal activity; or 
● protect the rights, property, or safety of VAU, our users, or others. 
E. Business Transfers 
We may disclose or transfer personal information in connection with an actual or proposed merger, 
acquisition, financing, asset sale, bankruptcy, or similar business transaction. 
VAU does not sell personal information for monetary consideration to third parties. Any sharing of 
personal information occurs only for the purposes described in this Privacy Policy, such as operating 
our services, providing requested products or services, supporting analytics and advertising activities, 
preventing fraud, or complying with legal obligations. 
8. State Privacy Rights 
Depending on your state of residence, you may have certain rights regarding your personal 
information, subject to applicable law and exceptions. These rights may include: 
● the right to confirm whether we process your personal information; 
● the right to access your personal information; 
● the right to correct inaccurate personal information; 
● the right to delete personal information; 
● the right to obtain a copy of certain personal information in a portable format; 
● the right to opt out of the sale of personal information; 
● the right to opt out of sharing or targeted advertising; 
● the right to opt out of profiling in furtherance of decisions that produce legal or similarly 
significant effects, where applicable; and 
● the right not to be discriminated against for exercising your privacy rights. 
Where applicable law provides an appeal right, you may also have the right to appeal our decision on 
your request. 
To exercise applicable privacy rights, contact us at support@getvau.com. 
We may take reasonable steps to verify your identity before processing your request. Verification may 
depend on the nature of your request and the information we already have about you. 
If you are a resident of California or another state with applicable privacy laws, you may have 
additional rights regarding your personal information, including the right to: 
● request access to personal information we collect about you 
● request correction of inaccurate personal information 
● request deletion of certain personal information 
● request a portable copy of certain personal information 
● opt out of the sale or sharing of personal information 
● opt out of targeted advertising 
VAU will not discriminate against you for exercising any privacy rights granted by applicable law. 
To exercise your privacy rights, please contact us at support@getvau.com. 
9. Notice Regarding Sale, Sharing, and Targeted Advertising 
VAU may allow advertising and analytics partners to collect information through cookies, pixels, and 
similar technologies for purposes such as advertising measurement, analytics, retargeting, and 
personalized advertising. 
Under certain state privacy laws, including the California Consumer Privacy Act (CCPA) as amended 
by the California Privacy Rights Act (CPRA), these practices may be considered a “sale,” “sharing,” 
or “targeted advertising” of personal information. 
VAU does not sell personal information for monetary consideration. However, you may have the right 
to opt out of certain data sharing practices used for targeted advertising. 
You may exercise these rights by contacting us at support@getvau.com or by using available privacy 
controls provided on the Site. 
10. Supplemental Consumer Health Data Notice 
Because VAU sells wellness and supplement products, some information you voluntarily provide to us 
may relate to your health, symptoms, or wellness interests. Depending on applicable law, certain 
information may be considered consumer health data. 
Examples may include information you voluntarily share with us in: 
● customer support messages; 
● chat or contact forms; 
● reviews or testimonials; 
● product-related questions; or 
● other communications regarding your symptoms, health concerns, or wellness goals. 
VAU does not ask users to submit unnecessary health information. Please do not send health 
information or other sensitive personal information unless it is necessary for your request. 
If you voluntarily provide health-related information, we may use it to: 
● respond to your inquiry; 
● provide customer support; 
● operate requested services; 
● maintain quality and security; 
● comply with legal obligations; and 
● protect our business and users. 
Where required by applicable law, you may have specific rights regarding consumer health data. To 
exercise applicable rights, contact us at support@getvau.com. 
VAU does not use consumer health data to make automated decisions that produce legal or similarly 
significant effects about individuals. Any health-related information voluntarily provided by users is 
processed only for purposes such as responding to inquiries, providing support, operating requested 
services, maintaining security, and complying with applicable legal obligations. 
11. Retention of Personal Information 
We retain personal information for as long as reasonably necessary to: 
● provide the Services; 
● fulfill orders and manage subscriptions; 
● maintain your account, if any; 
● communicate with you; 
● resolve disputes; 
● enforce our agreements; 
● comply with legal, tax, accounting, and regulatory obligations; and 
● prevent fraud and protect our business. 
Retention periods may vary depending on the type of personal information, the purpose for which it 
was collected, and applicable legal or regulatory requirements. When personal information is no 
longer reasonably necessary for these purposes, we take steps to securely delete or anonymize the 
information where feasible. 
12. Security 
VAU uses commercially reasonable administrative, technical, and physical safeguards designed to 
protect personal information against unauthorized access, disclosure, alteration, or destruction. 
However, no method of transmission over the internet or method of electronic storage is completely 
secure, and we cannot guarantee absolute security. 
13. International and Cross-Border Processing 
VAU and its service providers may process and store personal information in the United States or 
other jurisdictions. By using the Services, you acknowledge that your information may be transferred 
to and processed in countries that may have privacy laws different from those in your jurisdiction. 
VAU takes reasonable steps to ensure such processing is conducted in accordance with this Privacy 
Policy and applicable law. 
14. Children's Privacy 
The Services are not directed to children under 16 years of age, and VAU does not knowingly collect 
personal information from children under 16. If we become aware that personal information has been 
collected from a child under 16 without appropriate consent, we will take reasonable steps to delete 
such information. 
If you believe a child under 16 may have provided personal information to VAU, please contact us at 
support@getvau.com. 
15. Third-Party Links and Services 
The Services may contain links to third-party websites, apps, or services. We are not responsible for 
the privacy practices of those third parties. We encourage you to review their privacy policies before 
providing information to them. 
16. Changes to This Privacy Policy 
We may update this Privacy Policy from time to time. If we do, we will post the updated version on 
the Site and update the "Last Updated" date above. Your continued use of the Services after the 
updated Privacy Policy becomes effective constitutes your acknowledgment of the updated policy. 
17. Contact Us 
If you have questions about this Privacy Policy or would like to exercise applicable privacy rights, 
contact us at: 
support@getvau.com 
VAU Nutrition, LLC 
100 East Pine Street, Suite 110 
Orlando, Florida 32801